The recently concluded seminar on “WIND & EARTHQUAKE ENGINEERING” which took place last March 14-15, 2014 at the Hotel Tropika, Lanang, Davao City proved to be a success in ALT’s marketing endeavors to promote speakership as a vital tool to “make noise” for the Philippine curtain wall industry. The event was sponsored by the Association of Structural Engineers of the Philippines (ASEP) and the Philippine Institute of Civil Engineers – Davao Chapter. ALT’s participation to the said event was through the speakership of our very own VP for Design, Engr. Nancy Marie Somera who tackled on the topic of “Façade Design of Tall Buildings.”
The topic discussed by Eng. Nancy duly sparked the interest of the audience which made us (ALT) successful in our objective of propagating the beauty and essence of the curtain wall industry in the Philippines. Tin Carlos, VP for Sales and Marketing of ALT who accompanied Engr. Nancy to the event beams as she recalls that, “It was truly an enlightening event especially for the new engineers and majority of the audience because our service is highly specialized. It was good that Nancy touched on Basic Structural Analysis which all the more kindled the curiosity of the audience. “
Needless to say the event ended with Engr. Nancy attending to a pleasant number of welcome queries from the very interested audience plus another speakership invitation from ASEP for their upcoming event. Judging from the successful outcome of this marketing venture we hope to yield better results for 2014 for ALT.